Do you have a Tweet pinned to the top of your profile on Twitter? Wait, wrong social media network, right? Not really. Twitter will actually let you “pin” a Tweet to the top of our Twitter stream so that people visiting your page will always see that particular Tweet first, […]
Is Apple Considering Dropping Google as their Default Search Engine?
It’s no secret that the folks over at Apple have always been a little jealous of Google’s dominance as the Internet’s top search engine. But the iCompany has been bogged down with too many product launches and keeping the company strong in the wake of Steve Jobs’ death to do […]
Ways to Create Fresh Content to Keep Visitors Coming Back for More
Creating new content is critical to the success of your web pages, but let’s face it: It’s also a pain in the butt. It often seems like you’ve already said everything you want to say about your blog or website’s subject matter. Yet if you don’t provide a constant stream […]
Top Google Executive Says Link Building May Actually Harm Your Rankings
When Google launched its’ Penguin and Panda updates to its search engine algorithm, it became pretty obvious that the gig was up when it came to using backlinks to improve an individual web page’s site ranking. For years, black hat IMers had been packing their pages with inorganic backlines because […]
Why are People Leaving Websites?
Have you ever wondered what the most popular reasons are that people leave websites? Recently, Kissmetrics put out some very interesting data and numbers that should help every marketer out there understand their viewer behavior just a little bit better. Poor Navigation and Layout If your website is poorly designed […]
Express Links vs Implied Links 101
It’s been recently discovered that Google has submitted a patent that should change the way linkbuilding is done in a drastic manner. We’ve all been aware of the linkbuilding penalties that Google has been handing out for the abuse and misuse of links, so it’s no surprise to see them […]
Choose the Right Social Media Platform with This Simple Question
I’ve said it before and I’ll say it again: when it comes to social media, you shouldn’t have a problem putting all of your eggs in one basket if you don’t have the time or budget for an extensive social media campaign. There’s nothing worse (in terms of social promotions […]
Responsive Website vs. Native App – How Far Do You Need to Go Mobile?
With the coming of the mobile revolution being heralded for years, it seems we’re finally here (even though it came in with a whimper, more than a bang). With that said, it’s now critical that every marketer that wants to stay competitive be not only findable, but viewable on mobile […]
Growing Your Customer Base
Winning a new customer is far more expensive than selling more to your existing clients. Knowing who your best customers are can help you improve customer satisfaction and also help you sell more to those existing customers. Gaining new clientele is one of the most difficult aspects of running a […]
The Importance of Unique Relevant Content
No matter what type of website you have, for Internet Marketing there are 3 words that mean more than anything else Content is King These three words should be remembered at all times and used as a reminder that on site SEO (search engine optimisation) is just as important as […]